Activate Marketing Service Management

Marketing Service Management is available as a separate subscription. To purchase a subscription, contact your ServiceNow account manager.

Before you begin

Role required: admin

About this task

You can add Marketing Service Management to the Service Management CMS portal by activating the following plugins:
  • Service Management [com.snc.enterprise_service_management.cms]
  • Marketing Service Automation CMS Portal [com.snc.work_management.cms]


  1. Navigate to System Definition > Plugins.
  2. Right-click the plugin name on the list and select Activate/Upgrade.

    If the plugin depends on other plugins, these plugins are listed along with their activation status.

  3. (Optional) If available, select the Load demo data check box.

    Some plugins include demo data—sample records that are designed to illustrate plugin features for common use cases. Loading demo data is a good policy when you first activate the plugin on a development or test instance. You can load demo data after the plugin is activated by repeating this process and selecting the check box.

  4. Click Activate.